Auditzy
Auditzy™ for Marketing and Growth Teams

Website Performance Monitoring for Marketing Teams

Understand how landing-page speed and real-user performance influence post-click experiences across campaigns, devices, networks, and in-app browsers. Auditzy™ helps marketing and growth teams identify slow journeys, compare conversion behavior, and prioritize improvements with engineering.

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Trusted by teams at

Schbang
DaMENSCH
Staples
Jockey
Speedo
The Pant Project
GIVA
Cityfurnish
Rentomojo
Policybazaar
Matrimony.com
CARS24
MG Motor
MG Select
Propsoch
Cricket.com
The Fragrance Shop
Campaign traffic performance

Turn Ad Clicks into Faster Post-Click Experiences

Campaign reporting explains how people reach your website. Auditzy™ reveals what they experience after the click and where website performance problems may contribute to abandonment.

01

Slow Landing Pages Waste Campaign Opportunities

Identify campaign landing pages experiencing poor LCP, slow server response, layout shifts, or delayed interactions.

02

In-App Browsers Create Different Experiences

Compare performance for visitors arriving through Instagram, Facebook, LinkedIn, and other supported in-app browsers.

03

Aggregate Metrics Hide Valuable Segments

Analyze campaigns, devices, browsers, networks, locations, and landing pages instead of relying on one site-wide score.

04

Marketing and Engineering Lack Shared Context

Give both teams the same real-user evidence when prioritizing landing-page and conversion-journey improvements.

Capabilities

How Auditzy™ Helps Marketing and Growth Teams

Connect acquisition context with the speed and responsiveness people experience after the click.

01

Monitor Landing-Page Performance

Track Core Web Vitals and website performance across campaign and organic landing pages.

02

Analyze Post-Click Experiences

Follow available performance data through product discovery, forms, cart, checkout, and other conversion journeys.

03

Segment Campaign Traffic

Compare performance across campaign parameters, traffic sources, devices, browsers, networks, and locations.

04

Compare Performance and Conversions

Study how faster and slower experiences correlate with engagement and conversion behavior when analytics data is available.

05

Detect Campaign-Related Regressions

Compare performance around campaigns, content launches, tracking changes, and landing-page releases.

06

Measure Third-Party Script Impact

Investigate advertising pixels, tag managers, analytics, personalization, and chat widgets.

Workflow

A Performance Workflow Built Around Campaigns

Move from acquisition data to a prioritized post-click optimization plan.

  1. 01

    Connect Campaign Context

    Combine Auditzy™ RUM with available campaign, analytics, and conversion data.

  2. 02

    Find Underperforming Experiences

    Identify affected landing pages, channels, devices, browsers, and user segments.

  3. 03

    Prioritize Opportunities

    Rank improvements by traffic, conversion relevance, user impact, and implementation effort.

  4. 04

    Collaborate with Engineering

    Share specific pages, metrics, segments, and likely root causes.

  5. 05

    Measure Changes

    Compare real-user performance and conversion behavior before and after implementation.

Cross-team collaboration

Give Growth and Engineering the Same Evidence

Replace vague requests to ‘make the page faster’ with a shared view of the audience, landing page, performance signal, journey step, and business relevance.

Marketing brings

  • Campaign and audience context
  • Landing-page priorities
  • Conversion and ROAS signals

Engineering receives

  • Affected pages and cohorts
  • Core Web Vitals evidence
  • Likely scripts and resources to inspect
Measurable outcomes

Make After Click Website Performance Measurable

Build a clearer picture of where paid and organic traffic encounters performance friction.

01

Find slow landing pages and campaign journeys

02

Understand mobile and in-app browser experiences

03

Prioritize high-traffic performance improvements

04

Evaluate changes using real-user evidence

Customer evidence

The Pant Project Connected Social Traffic with Real-User Speed

Auditzy™ helped the team investigate product-page performance for visitors arriving through social in-app browsers. The result was a 7.2-second reduction in Largest Contentful Paint (LCP) load time inside Instagram and Facebook in-app browsers.

View customer stories
“Auditzy™’s real-time monitoring of Core Web Vitals gave us unmatched visibility into how speed impacts user journeys. Their insights helped us fix bottlenecks, reduce drop-offs, and significantly improve mobile conversions.”

Sukita Tapadia

CMO, The Pant Project

Related resources

Continue Exploring Auditzy™

Go deeper into the product, tools, customer evidence, and adjacent team workflows.

Marketing Teams FAQs

Marketing Teams Website Performance Questions

Practical answers about how Auditzy™ fits this team’s goals, data, and workflow.

Need a specific answer?

Book a tailored walkthrough and see how Auditzy™ fits your website, stack, and performance goals.

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Auditzy™ RUM knowledge base

Everything teams ask before getting started.

4 answers

Slow landing pages can undermine campaign performance after you have already paid for the click. If the page loads slowly, shifts unexpectedly, or responds poorly, visitors may leave before viewing the offer, completing a form, or making a purchase.

Auditzy™ shows which campaigns, landing pages, devices, networks, and in-app browsers experience performance problems. Marketing teams can then compare those experiences with available engagement and conversion data, identify where paid traffic encounters friction, and prioritize the improvements with the greatest potential impact.

Yes. Auditzy™ monitors real-user website performance inside supported Instagram and Facebook in-app browsers, including metrics such as TTFB, FCP, LCP, INP, and CLS.

Google’s Chrome UX Report primarily reflects eligible Chrome user data and does not give marketing teams a dedicated view of how visitors experience their websites inside Meta’s in-app browsers. This creates an important visibility gap for businesses running Facebook and Instagram advertising campaigns.

Auditzy™ segments Meta in-app browser traffic so your team can:

  • Measure page speed and Core Web Vitals metrics for social visitors
  • Identify slow landing pages, product pages, and checkout steps
  • Compare performance across Instagram, Facebook, and standard browsers
  • Track supported funnel events such as product views, add to cart, begin checkout, and purchases
  • Analyze how faster and slower experiences correlate with conversion behavior

This helps marketing, growth, and engineering teams understand where performance friction affects Meta campaign traffic and which parts of the post-click conversion funnel they should improve first.

No. Campaign analytics explains acquisition and campaign behavior. Auditzy™ adds real-user website performance context and complements existing analytics data.

Auditzy™ can compare performance with available campaign and conversion data. The reliability of ROAS analysis depends on the data and attribution model provided.

Improve Performance Across Every Campaign Journey

Connect campaign traffic with real-user website performance and give your team a focused optimization plan.

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